PIPA is delighted to announce that Rufus Norris, multi-award winning theatre director and Artistic Director of the National Theatre, will lend his support to the PIPA Campaign as an Ambassador. He says:

"Having raised two children whilst working as a director in the UK and abroad, I am aware of how the industry needs to become more flexible for parents. My partner and I were both freelance and juggled child care around each of our working lives. At times we, like many others, have had to compromise that balance within a competitive system that inevitably favours those without responsibilities outside their careers. We work in an industry with antisocial hours and it will take commitment to implement change but opening up this dialogue is essential. In time we have to create an environment that accommodates working families."